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ABOUT US

Growing up with
nature’s best

Holle has been a pioneer of biodynamic baby products since 1934 and offers baby food of the highest organic quality. As the first Demeter manufacturer of baby and infant food, we embrace a holistic approach and assume responsibility for people, nature and future generations. We are firmly committed to the philosophy of ‘Sustainable from the beginning’ and try to improve every single day in order to ensure that our little ones grow up healthily today and can look forward to a positive future tomorrow.

Pioneering spirit meets Swiss origins

The history of Holle began over 90 years ago in the Swiss town of Arlesheim. Founded in 1933, Holle Nährmittel AG was the first biodynamic processor of bread, cereals, grains and baby porridges in Switzerland. Since then, we have established ourselves as a long-standing expert in biodynamic baby and infant nutrition.

From the very outset, we have believed that only by taking a holistic approach can we live up to our corporate responsibility towards people, nature and future generations. This is why sustainable company management is and always will be our top priority.

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‘As a traditional Swiss company and pioneering processor of biodynamic foods, the highest quality and sustainable management lie at our very core.’

Angelo Ferrara, Anne Mutter & Udo Fischer
Holle management board

 

Today, we are an international company with a presence in over 50 countries and offer a comprehensive range of more than 90 baby and infant products. At the same time, however, we have never forgotten our roots. We have remained loyal to our Swiss origins and continue to be family-owned. Our headquarters are still in Riehen, Switzerland. Rather than holding us back, we see tradition as a firm anchor as we navigate the ever-changing path into the future.

And we are deeply committed to making sure that it will be one that is worth living for our grandchildren. Our motto is ‘Sustainable from the beginning’ and we embrace it in a double sense – we have always used valuable raw ingredients from biodynamic or organic cultivation in order to ensure that our little ones grow up healthily with nature’s best.

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‘Sustainable company management is and always will be our top priority. We create structures that can grow with us.’

Angelo Ferrara, Anne Mutter & Udo Fischer
Holle management board

 

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Corporate structure

Our many years of company history have been shaped by constant development. With over fifty employees, our administrative headquarters are still in Riehen, Switzerland. We create structures that can grow with us in order to meet ever-increasing demands. In recent years, the Holle Group has grown to include a service company in Lörrach and a logistics warehouse in Grünsfeld. Overall, our Holle team consists of some 50 employees across our companies. Together, they form the foundations of a successful future.

More about our Company Management

Join us

Holle as an employer

Holle has been distinguished as a Great Place to Work several times.
You can find out what makes us stand out as an employer as well as which vacancies we have here.

Holle worldwide

Our high-quality Holle products are available in over 50 countries:

Our history:

As times change, we find ourselves facing new challenges in order to continue to improve and progress sustainably.

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1933

Foundation of Holle Nährmittel AG in Arlesheim, Switzerland.
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1934

First biodynamic processor of bread, cereals, grains and baby porridges.
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1951

Holle is the first company to receive a Demeter processing contract.
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1980

1980s: Entry into the DACH region. Holle products are launched on the natural and organic food market.
Kind mit Flasche

1990

1990s: Expansion of product range into a comprehensive portfolio of organic baby food. First organic infant formula with over 99% organic ingredients.

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1999

Acquisition of global trademark rights for Holle baby food and founding of Holle baby food GmbH with headquarters in Riehen, Switzerland.
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2009

Conversion of infant formula to Demeter quality.
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2015

Introduction of a comprehensive range of infant formula made from organic goat’s milk.
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2018

Holle baby food AG is re-named – Holle becomes a public limited company and remains under family ownership.

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2019

Introduction of Holle Kids products for children from the age of three.
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2021

Foundation of Holle Europe GmbH with headquarters in Lörrach.

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2022

Location Riehen (Switzerland) certified according to the ZNU standard for sustainable management.
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2023

Finalist at the German Sustainability Award in the transformation field of biodiversity.
News

Press releases

Here are the latest press releases about Holle baby food AG.